LUME — Cafe Brand Identity | Brand Kit | Logo Design
LUME is a cafe brand identity inspired by the warmth of coffee, the comfort of freshly baked food. Built around the idea that everyday rituals deserve to be savoured, the identity combines an expressive flame symbol, an elegant custom wordmark, warm earthy colours, refined typography, and hand-drawn café illustrations. Together, these elements create a visual language that feels calm, welcoming, thoughtful, and timeless.